When should we sign up, and is there a deadline?

There’s no formal enrollment deadline, but there are real constraints that matter. Consultant availability is finite. Our strongest consultants fill their rosters months before application season, and once they’re full, we don’t overload them — because overloaded consultants do worse work, and we’d rather turn away revenue than dilute quality.

The ideal timing depends on where your student is in the process. For families starting in freshman, sophomore, or junior year, engaging early preserves the full range of strategic options: profile development, extracurricular planning, testing timelines, and thoughtful school list architecture. For rising seniors, spring or early summer is the sweet spot. By late summer, we can still add value — but the runway is shorter, and options are narrower, simply because deadlines are closer.

The consultation call costs nothing and commits you to nothing. If you’re even considering working with a consultant, having the conversation sooner expands your choices. Waiting rarely does.