Essay Analysis
Important Dates
Round 1
09/16/2024
Round 2
10/16/2024
Round 3
01/16/2025
Round 4
04/16/2025
September 11, 2024
Essay 1: Change: _________ it
(350 word maximum, double-spaced, 12-point font)
In today’s global business environment, the only constant is change. Using NYU Stern’s brand call to action, we want to know how you view change. Change: _____ it. Fill in the blank with a word of your choice. Why does this word resonate with you? How will you embrace your own personal tagline while at Stern? Examples:
Change: Dare it.
Change: Dream it.
Change: Drive it.
Change: Empower it.
Change: Manifest it.
Change: [Any word of your choice] it.
Stern prides itself on ‘excellence, unbound by tradition’ – and given that the business world today is changing at light speed, having the agility and the ability to work WITH change is a prerequisite for success. Here, Stern is asking you to show them that you’re not only ready and able to adapt, pivot and update with the changing tides, but you’ll be the vanguard of that change.
Remember that Stern’s branding is also tied to ‘IQ + EQ’ – that is, they’re looking for candidates that are not only book-smart, but who also have the emotional and interpersonal intelligence necessary to be effective people-leaders.
One watch-out for this prompt: while you might be tempted to muse about the meaning of change and what you’ll do in the future, you must include examples of your past agility/innovation in order to make these claims about future-you credible. So for starters, going down the left side of a sheet of paper, write a list of major changes you’ve lived through: changes you’ve spearheaded, changes you’ve adapted in response to, any big changes. At the top, moving right from the list at left, write the following headers: Leadership (i.e., did you drive the change or lead the response to change?), scale (i.e., was the impact of this change – and your response to it – big enough to have ripple effects beyond your immediate circle?), influence (i.e., did you need to flex your EQ to get people on board for your change plan? Did it take some doing on your part to get others to see the light?). Taking these columns as yes/no characteristics, go back through your list of changes, and for each line item, check the box if you led the change, if the change had significant scale/impact, and if you had to flex your influence muscles.
There’s probably one or two great examples emerging. For each of those, pick a verb in the ‘Change: _____ it’ format. Do some freewriting about why this resonates with you, then write about how it ties in to what you want to do in the future. If it ties in neatly to your post-MBA career goals, great; if not, no worries – tie it into the kind of leader you want to be in your career, and the legacy you want your career to leave.
Don't worry about seeming overly ambitious about your future dreams... just make sure you give them credibility but showing how you're already a changemaker!
September 11, 2024
Essay 2: Personal Expression (a.k.a. "Pick Six")
Introduce yourself to the Admissions Committee and to your future classmates using six images and corresponding captions. The Pick Six is a way to share more about the qualities you will bring to the Stern community, beyond your professional and academic achievements. Your uploaded PDF should contain all of the following elements:
- A brief introduction or overview of your "Pick Six" (no more than 3 sentences).
- Six images that help illustrate your interests, values, motivations, perspective and/or personality.
- A one-sentence caption for each of the six images that helps explain why they were selected and are significant to you.
Note: Your visuals may include photos, infographics, drawings, or any other images. Your document must be uploaded as a single PDF. The essay cannot be sent in physical form or be linked to a website.
It’s three sentences to tee the whole thing up and then a single sentence for each picture to help explain and bring them to life. Let’s figure out what they’re looking for here.
“Describe yourself.” To succeed at this exercise, we should be able to GLANCE at your six images (without ANY accompanying words) and be able to make some accurate predictions about who you are as a person. The closer that viewer’s “guess” is to what you’re actually like in real life, the better the execution. In fact, imagine that’s the challenge in itself. An adcom member reviews your six pictures and then says, “Okay, when I meet this person they’re going come across THIS way; they’ll be the kind of person who in THIS situation or would make THAT choice; it’s the kind of person who probably has THIS kind of story; if he were among the Game of Thrones cast, he’d be the ABC character” ... Then when you meet, the Adcom member says “Wow, they're exactly as I imagined.” All that means is that whatever you communicated in those six picks was unbelievably efficient and effective in conveying something about who you are, and what you’re all about.
What stuff are we conveying then? It includes hints of your:
- Personality (how do you engage with the people and communities around you? What kind of character do you play in your different roles in life?)
- Character (show ‘em what your EQ and values look like!)
- Quirks (any cool and unusual items from your ‘interests/skills’ bucket at the bottom of your resume? Ones that show commitment and are also great icebreakers at parties? Razzle dazzle ‘em here… give them something salient to remember you by!)
Everything else BEYOND that? Is gravy. If you give us other stuff but neglect those things, then you’ve probably shanked it. This is not your resume. This is not a 6-page PowerPoint of your “Billion-Dollar Idea.” It’s six images that allow us to CAST you in the perfect movie role “because we understand who you are so well from the pictures.”
One quick word about drawings and infographics: don’t pack so much stuff INTO a single image that it defeats the point of the exercise. The whole point is to try to reduce you to your essence through an ECONOMY of expression. Otherwise, you could write an essay in really small font, take a picture of that essay, and include it here. See how that’s missing the point? It would be like watching a movie where it was just a continuous scroll of the screenplay, rather than a picturization OF the screenplay.
Embrace the medium here folks. Understand the intention behind limiting it to (A) images, and (B) only six of them, total. It’s about high yield. That’s where the creativity comes into play. Each image should set you apart in some way: if you want to include a photo of yourself with your spouse and child, cool! Choose which photo of you and your family will convey not only that you have a family you care about (which is great, but not memorable on its own), but also something additional about your character, personality or quirks.
What series of six images SUM to complete the most complete (and compelling) HINT about who you are? They don’t all need to interconnect on an individual level. Meaning, if Picture #1 is a photograph you once took of a SCENE IN NATURE that you really love, it doesn’t mean that Pictures #2–6 all need to conform to that general rule. The key is that they need to “sum” to something coherent. Even if the conclusion is that you’re a completely chaotic and random person, it’s possible for your six pictures to tell THAT story. Whatever it is, it needs to “work” though. If multiple people walk away with multiple impressions, chances are, it is weak. There are no points for the “everyone’s opinion is equally valid” nature of admiring abstract art. If anything, it’s the exact opposite challenge here. Your task is to make it so that multiple people are forced toward a very similar conclusion about who and what you are. Now, it’s possible that some may LIKE what that is, and others may not... the key is that they can at least all agree on what it IS.
Lots of ways to approach this so we’re just going to give you a taste of a few, but truly, there are many many many solid ways to go about it:
[1] A narrative. If you want to tell us about an evolution of sorts that shows us who/what you are TODAY compared to who/what you were “six iterations” ago, that could be cool. Six shades of YOU, where Slide 1 is You.0, then Slide 2 is You.1, etc. The idea here is that we learn something about you through the CHANGES over time. And the images don’t have to be of YOU, per se. It’s possible we can learn something about you through the evolution of your hobbies, or some other means. Lots of room for creativity here.
[2] Or, it can be a recipe for how to create “you.” Slide 1 is ingredient #1. (Imagine the possibilities, they are endless for what could go here.)
[3] You are what you eat. Six slides of foods that somehow represent every aspect of who you are: Slide 1 – Thai Green Chile Peppers (fresh, hot, unafraid to be scalding when need be). Slide 2 – XXXXX ?
The possibilities really are endless. It could be a hand-drawn comic strip that stitches together a simple story that tells us everything we need to know about who you are through a comical tale. It could be six things you’d spend money to acquire if you won the lottery. See how it’s endless? The trick is, with ANY of these ideas, it needs to convey something very clear about who you are, such that we could make some predictions about you based on those six images (and the accompanying theme/captions).
There’s not really a “wrong” way to approach this, other than the one which looks like a glorified resume, or an attempt to impress us somehow. It says more about your self-confidence, in fact, if there’s a conspicuous LACK of that instinct...
September 11, 2024
Additional Information (Optional) Essay
Please provide any additional information that you would like to bring to the attention of the Admissions Committee. This may include current or past gaps in employment, further explanation of your undergraduate record or self-reported academic transcript(s), plans to retake the GMAT, GRE, IELTS or TOEFL or any other relevant information. (250 word maximum, double-spaced, 12-point font)
Lots of room here to spill something VITAL that hasn’t been captured anywhere else. Bring the lumber! What assets of yours are needle-movers in your candidacy, those that you feel haven’t had a chance to LEAP off the page anywhere else in your application? Whatever the biggest item is, drop it here.
Maybe it’s a case you need to make about how COMPETENT your quant skills are despite what your test scores (or background) suggest. Maybe it’s a leadership story that's best served here so as to allow your creative side to come alive in the “pick six” essay. Maybe it’s a walk-through of a compelling backup plan you’ve formulated in case your main plan hits a snag. Depending on the quality of any of these, it may deserve some airtime here. Not all will, by the way. Just because this space is open, doesn’t mean you absolutely MUST fill it, in case the thing you fill it with doesn’t actually advance your case somehow. Just be mindful of that.
If there are any obvious red flags in your application from an adcom's point of view (arrest record, low undergrad GPA, or something else that might raise concern on their end), you should use this opportunity to show them that, not only do they not need to worry about this thing, but you turned a liability/weakness into an opportunity: you learned from it, alchemized it, and now that past experience is a key aspect of your superpowers.
We can't overstate this: if the adcoms will find out about from your transcript, background check, employment verification, etc., get out in front of it and take this opportunity to shape the narrative.
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