Jacob Allison Has 32 Posts

Presenting Niche Long-Term Goals in MBA Essays

Many b-school applicants struggle to craft goals that set them apart from every other candidate. As a result, there’s a seemingly endless stream of articles and…

Posted on October 18, 2018

Are Your MBA Goals Complimentary?

Almost every MBA application devotes at least one essay to your goals. That’s the point of an MBA, right? To help you get where you’re trying…

Posted on October 16, 2018

How to Juice Your Achievements In Your MBA Essays

So, you led a multimillion-dollar project, motivated a large team to finish ahead of the deadline, or earned an exceptionally early promotion… pretty juicy achievements! But…

Posted on July 3, 2018

Crafting Sharp MBA Goals

“I want to join a top-tier management consulting firm and rise to the manager level within five years.” -Applicant A “I plan to join McKinsey in…

Posted on June 20, 2018