One night during the summer of 2007, Jon Frank and Raj Patil found themselves on a phone call. This was not uncommon, since the two had been best friends since their days as classmates at Brown University. In college, Jon and Raj sang together in an award-winning a cappella group (performing at Carnegie Hall, Good Morning America, and the White House, among others). On this particular call, both were feeling frustrated with their respective careers: Jon as a real estate executive, and Raj as a filmmaker in Los Angeles. Jon and Raj both wanted to move in a more enterprising and meaningful direction. And as they say, necessity is the mother of invention…
Beyond his experience as a real estate executive and entrepreneur, Jon had helped many friends gain admission to business schools over the past few years. Even at Harvard Business School, Jon developed a following, helping his peers with their own cover letters and resumes. Raj’s background was quite different—he had recently graduated from USC’s Film School, the leading film program in the world. Raj had also worked for years writing, directing, editing, and creating films in LA, while also helping countless friends with their college and graduate school apps along the way. Raj’s skillset in developing stories seemed to mesh perfectly with Jon’s business background.
When they looked at the other companies in the application consulting space, Jon and Raj saw a largely commoditized business. All admissions consulting firms seemed to operate the same way, hiding their processes from clients, and basing their services wholly on their competitors’ offerings. The overall quality of consulting was low, and uninspired.
“What if,” Jon and Raj wondered aloud, “we joined forces to launch a different kind of company?”
Three weeks later, Precision Essay opened for business. In its first year, the scrappy two-man operation landed 35 clients. In the second year, the company nearly tripled in size, working with over 100 clients, mostly MBA candidates. Soon, word of Jon and Raj’s unique approach (combining the business and creative-oriented approaches) spread… globally. Last year, over 50% of the Company’s clients were international, with the majority of clients coming from China and India. In fact, no other company based in the US has worked with more applicants from China, in particular.
In a move befitting our slow evolution, in 2012, we changed our name from Precision Essay to Admissionado.
Today, Admissionado helps applicants looking to apply to all types of higher education programs, including Masters, PhD, and Undergrad programs as well. In just five years, we have become a global leader in application study abroad consulting, with offices in the US and China. Yet despite this explosive growth, Admissionado has always stayed true to its core values: fiercely personalized mentorship, a 100% honest and transparent process, and a system rooted in creativity at all costs. We are constantly reinventing ourselves, and pushing harder every day not just to be the best—but to stay that way.